We don’t know whether to love Lucy Hale’s cute new ads for Bongo, to resent her for reminding us that swimsuit season is months away, or to thank her for reminding us to hit the gym in the meantime. But we’ll start with loving the ads.
In one of the playful shots (left), Hale dons a colorful bikini top and barely there denim cut-offs while sipping an oversized drink. And in another (below), she covers up in chartreuse jeans and a color-coordinating crop-top layered under a sheer black shirt.
All of Hale’s campaign images will be released in March magazines, and the clothes can be snapped up at Sears and KMart stores nationwide. Tell us: Are you loving Hale’s shoot, or are you feeling sunshine-deprived like we are?