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Kanye West Yeezy Season 3 Show: Kim Kardashian Goes Blonde, Plus All the Other Details You Need Immediately

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After last fall’s star-studded turn out to Kanye West’s Yeezy Season 2 fashion show, the hype around Season 3 has been huge. First, because he upgraded venues to Madison Square Garden. And second, he’s unveiling his latest album,
The Life of Pablo
, at the show.

This year the show attracted the biggest names in fashion (Karlie Kloss! Gigi Hadid!), sports, modeling (vets Naomi Campbell and Veronica Webb hit the stage!) and of course his famous family. They all showed up in head-to-toe white outfits, with Kim Kardashian West even donning stark platinum hair to match.

Kanye West Yeezy

Kim arrived in an oversize white fur coat with surprising sleek, straight and bleached hair! (This time, we’d bet on a wig.)

Kendall Jenner wore a distressed cream turtleneck sweater dress, Khloé was clad in a fluffy pink furry coat and what looks like a skin-tone unitard and Kourtney went full-on Gatsby in a beaded, pearl-trim bodycon dress. Everyone’s favorite attendee, North West, wore a white fur coat to match her mom, a choker necklace and Yeezy hoodie. Rounding out the family’s matching moment, Caitlyn Jenner in a cream ripped sweater and skirt and Kris Jenner in the fluffiest fur coat of all.

Backstage getting ready for the big show in New York. #nyfw2016

A photo posted by Caitlyn Jenner (@caitlynjenner) on

Before the concert started (Kanye performed his entire new album at the show), the stage was covered in a gigantic tarp and opened to reveal multiple platforms with models standing still and expressionless (which was exactly what was directed). More on the model rules below.

Waiting for #kanye #nyfw2016

A photo posted by Fern Mallis Official (@fernmallis) on

A photo posted by @britttyxyeezy on

A photo posted by @romainsantacruz on

There was also a surprise cameo from modeling vets, Naomi Campbell and Veronica Webb.

#YEEZYSEASON3 @iamnaomicampbell @adidasoriginals

A photo posted by Amy Astley (@amytastley) on

RELATED PHOTOS: Every A-Lister at Fashion Week From the Front Rows to the Red Carpets

According to a sheet of “performance rules” models were given very careful instruction before hitting the catwalk that included no smiling, no fast or slow movements, no “acting cool” and 35 other specially-crafted rules.

RELATED VIDEO: What Article Of Clothing Does Kanye​ West​ Think Is “F—ing Important”?!

Even though the turn out is as star-studded as ever, Kanye was really aiming for a more A-list wrestling and basketball crowd this season. He shared a text message requesting that Ric Flair, Hulk Hogan and “every awesome wrestler” attend, as well as basketball legends Phil Jackson and Michael Jordan.

50 Cent sat near the entire KarJenner brood next to his Power costar Omari Hardwick. Melanie Griffith also got a front row seat to the action.

What do you think of the new collection? What do you think about Kim’s hair? Share your thoughts in the comments below.

— Colleen Kratofil