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Hot Guy, Cool Dress: Behind the Scenes With Joe Manganiello and Zac Posen for Magnum

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What’s more lustworthy: Joe Manganiello in a tux, or a 24-karat gold, $1.5 million custom Zac Posen dress?

These are the difficult questions we’re forced to answer in this exclusive behind-the-scenes look at Magnum’s latest short film, for their new Gold?! (yes, that’s really the name) ice cream bars.

Manganiello plays a sexy, tuxedo-wearing thief whose heist is thwarted by a supermodel in a catsuit. But even he admits that the most distracting thing on set wasn’t Brazilian beauty Caroline Correa, but instead, the stunning 24-karat sequin dress Posen created just for the spot.

“I think I speak for everyone when I say all of our favorite thing about today is seeing that incredible dress that Zac Posen made for the shoot,” he says. “It’s unbelievable.”

The full film will debut at the Tribeca Film Festival April 18, but in the meantime, check out the video, above, and a few peeks at the dress, below. And keep an eye on Magnum’s Facebook page for even more information.

Tell us: What do you crave most, a Magnum bar, that dress or Joe Manganiello in a tux?

–Alex Apatoff

Zac Posen Gold Dress Magnum
Courtesy Zac Posen; Mark Von Holden/Invision