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Use It Now: Red lipstick is the perfect way to create a gory look this Halloween without having to spend money on fake blood you’ll never use again. Easily transform into a vampire or zombie by using red lipstick to create the effect of blood running from your mouth and onto your neck.
The jumbo crayon design of this NARS lip pencil makes it easy to draw directly on your face and the velvety matte finish is long-lasting and non-drying so your bloody look will stay fresh all night.
Use It Later: Who doesn't want to rock a red lip at a holiday party?
Buy It! NARS Infatuated Red Velvet Matte Lip Pencil, $27; narscosmetics.com
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Use It Now: A little neon goes a long way. Turn into a disco queen, an alien, or an '80s pop-star with this neon eyeliner, which comes in nine bright colors that span the entire spectrum of the rainbow and is just begging to be colored in up to your eyebrows.
Use It Later: Flick a little over your regular black liner to brighten up a basic look.
Buy It! NYX Professional Makeup Vivid Brights Liner, $7.00; walgreens.com
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GLITTER LIQUID EYE SHADOW
Use It Now: Buying a jar of glitter to transform into unicorn, angel, fairy or mermaid seems like a great idea ... until Nov. 1, when you're wondering why you bought the huge, messy container. This year, opt for a glitter liquid shadow like this one from Stila that is easy to apply and dries on your eyes smoothly without any need for glue. It also comes in 14 different colors so there's a shade that will complete every Halloween costume.
Use It Later: A little glitter along your lash line is on-trend and eye-brightening.
Buy It! Stila Glitter & Glow Liquid Eye Shadow, $24; sephora.com
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Use It Now: Black eyeliner is your Halloween MVP for a million different costumes. Create a bold cat eye and whiskers for a feline looks, draw on a skeleton face for a spookier vibe, or sketch stitch-like lines on your face to turn into a cute scarecrow.
This E.L.F felt-tip liner allows you to create any Halloween look with precison. The quick-dry formula ensures your makeup goes on smoothly and stays on all night, so a smudge doesn't ruin your whole costume.
Use It Later: It's so good that you'll be rocking bold eyeliner for days after Halloween.
Buy It! E.L.F. Intense Ink Eyeliner, $3; elfcosmetics.com
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BRIGHT EYE SHADOW
Use It Now: This palette has every color you need to get creative with your costume. Use the green shades to create a flower child look, douse your eyes in bright yellow and orange for a cheetah vibe, blend the deep purple and red shades to become a witch, or go all out with a technicolor eye look to transform into a cute clown.
Use It Later: With the wide array of rainbow-toned colors, highly pressed pigments, and different textured finishes, this is a palette you won't be able to stop playing with.
Buy It! NYX Ultimate Shadow Palette, $18; macys.com
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Use It Now: Amplify any Halloween look with a pair of falsies. This pair by Huda Beauty will instantly open up your eyes to create the ultimate dramatic effect. Try them with spider makeup, a flapper costume, or cat makeup to make your costume look ever so glamourous.
Use It Later: New Year's Eve calls for daring beauty looks so be sure to complete your bold eye makeup by reusing this pair of feathery falsies.
Buy It! Huda Beauty Faux Mink "Farah" Lashes, $23; sephora.com
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Use It Now: White eyeliner is almost just as important as black eyeliner when it comes to Halloween makeup. Use this affordable and fade-resistant Rimmel liner to draw white dots on your face for a deer costume or try heavily lining your eyes with it to create a dramatic snow princess look.
Use It Later: Add some of this white liner to your lower water line and inner corner in the morning to open up your eyes and make you instantly look more awake.
Buy It! Rimmel Soft Kajal Eye Liner Pencil in Pure White, $4.39; walgreens.com