Designer Stuart Weitzman has a secret weapon when it comes to selling shoes: a topless Gisele Bündchen! The supermodel doffs her top for the second time in the label’s Spring 2015 campaign. And we have a behind-the-scenes look at all the action.
The latest ads bring to life a “borrowed from the boys” vibe, and Bündchen strikes the perfect “feminine-yet-masculine” balance in the photos shot by Mario Testino.
“I remember so clearly and pleasantly how tomboys came off so very sexy to me when I was young teenage boy,” Weitzman tells PEOPLE of the inspiration behind the campaign, adding that Bündchen is the perfect face for the brand because of her self-proclaimed tomboy status. And of course her presence in the modeling industry. “It’s so easy to admire Gisele’s many roles as a woman, a beautiful professional and a loving mother. That’s a message we enjoy associating with the brand.”
According to Weitzman, Bündchen and Testino’s close relationship was key to bringing the sexy, black-and-white imagery to life: “The lifelong collaboration of Mario Testino and Gisele contributes to the flare and style of our campaign.”
In the shots, the supermodel poses in tailored pants and a loose white button-down (with perfect tousled waves of course!) as she showcases the designer’s collection.
And there is a new hot shoe style headed your way next year: The “sandalized” flat boot. (See it above!)
“It’s perfect with summer clothes like short skirts and short shorts,” Weitzman shares.
What do you think of Bündchen’s latest Stuart Weitzman campaign? Do you like the tomboy theme? Are you excited for the sandal boot? Sound off below.