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Emma Watson Models People Tree's New Fair Trade Collection!

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Courtesy People Tree

Following a spring collection of vibrant knitwear, Emma Watson presents a fashion-forward fall range for British fair-trade label People Tree. While the style star admits she “wasn’t centrally involved in the design of this collection,” she did help the brand select the textiles used to create the bold styles that she models for fall. Her finds include a dogs-tooth hand-woven check, cable knits, and the first Fair Trade hand-woven brushed checked fabric, which was made into easy tulip skirts, dresses and shirts. Emma’s textile search took her all the way to Bangladesh, where she saw the benefits of Fair Trade first hand. “I still find it hard to convey what Fair Trade means to those producing our fashion — it’s just so impressive to see how the women have used Fair Trade clothing to escape poverty and empower themselves and their children. I was moved and inspired,” says the actress in a statement. Next up for Emma? Bringing her collaboration with People Tree to Prince Charles’s private gardens to showcase the label’s spring/summer 2011 collection. Check out this behind-the-scenes video of Emma’s trip to Bangladesh. And to shop People Tree’s fall collection, visit– Andrea DeSimone

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Courtesy People Tree