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Dolce & Gabbana Launches #BoycottDolceGabbana Campaign Mocking Melania Trump Haters - See the $245 T-Shirt

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Bert Van Den Broucke/Photonews via Getty

Dolce & Gabbana is addressing their haters.

The luxury Italian clothing brand has launched a campaign directed at the people who disagree with their decision to dress First Lady Melania Trump.

The white T-shirts feature the company’s name, along with a large “#Boycott” and a red heart. They retail at $245.

Stefano Gabbana, who has not shied away from dressing Trump or addressing his critics for doing so, posted a video on his Instagram page Monday, writing, “All the lovers and all the #HATERS Reliving #boycottdolcegabbana.”

#boycottdolcegabbana ❤️❤️❤️❤️❤️❤️❤️❤️❤️🇮🇹🇮🇹🇮🇹😂😂😂😂😂

A post shared by stefanogabbana (@stefanogabbana) on

The debate started after the White House released the first official portrait of Melania wearing a black Dolce & Gabbana blazer and 15-carat diamond engagement ring. Gabbana then posted her photo on his Instagram, writing, “#DGWomanBEAUTIFUL ❤❤❤❤❤ #melaniatrump Thank you 🇺🇸❤❤❤ #madeinitaly🇮🇹” (He is Italian.)

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While meeting Pope Francis, Trump donned a black lace coat dress by Dolce & Gabbana with long sleeves that fell past her knees. She chose a matching black veil to cover her head. Later on the trip, she also gained attention for wearing a $51,500 floral coat from the label in Sicily.

Domenico Stinellis/AP

Though many designers have vowed not to dress the First Lady due to her husband’s political views, Gabbana, half of the design duo behind the luxury Italian clothing brand, boasted about the former ensemble on Instagram by sharing photos of Melania wearing the label’s designs.

“THANK YOU,” the designer captioned a photo of Melania shaking hands with one of the pope’s attendants, adding, “Haters!!!! Remember #boycottdolcegabbana please.”