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Ivanka Trump's Brand Responds to Criticism for Promoting Bracelet She Wore During 60 Minutes Interview

Updated

 

Ivanka Trump‘s fashion brand is “making adjustments” after a promotional email was sent out to fashion writers on Monday, showcasing a bracelet she wore during an appearance on CBS News’ 60 Minutes with her father on Sunday night.

The email, which was sent out as a “style alert,” mentioned that the accessory worn by Trump’s daughter was her “favorite bangle from the Metropolis Collection.”

The move was criticized for blurring the lines between the Trump family business interests and Donald Trump‘s new position as president-elect, according to ABC News.

In a statement released to ABC News from the brand’s president, Abigail Klem, the blame was directed on a “well-intentioned” employee “who, like many of us, is still making adjustments post-election.”

Chris Albert for CBSNews/60MINUTES

“We are proactively discussing new policies and procedures with all of our partners going forward,” Klem said.

The bracelet sells for $10,800 and is one of many pieces of jewelry that her fashion brand sells, along with clothing, handbags and other accessories.

Lesley Stahl, who interviewed the Trump family on 60 Minutes, asked how Trump would manage the Trump Organization.

“We’ll be in New York and we’ll take care of the business,” Trump’s son, Eric, said.

When Stahl pursued more information, such as if the presidential campaign had damaged the Trump brand, Ivanka responded by saying, “I don’t think it matters,” and that her father’s job as president “is so much more important.”

Stahl continued to press, asking the 35-year-old if she would seek a role in her father’s administration.

“I’m going to be a daughter,” Ivanka said. “I’ve said throughout the campaign that I am very passionate about certain issues. And that I want to fight for them… but not in a formal administrative capacity.”