Mackenzie Schmidt and Brianne Tracy
March 06, 2018 06:11 PM

And the award for best Bachelor Nation fan reaction goes to . . . two billboards outside Los Angeles and Minnesota.

On Monday’s three-hour season finale of The Bachelor, Arie Luyendyk Jr., 36, made his final choice between publicist Becca Kufrin, 27, and sales executive Lauren Burnham, 26 — and his decision elicited quite the reaction from the show’s dedicated fans.

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Luyendyk Jr. first ended things with Burnham during the final rose ceremony and proposed to Kufrin, who said yes. But then, in a heart-wrenching twist, he broke off his engagement with Kufrin a few weeks later with the hopes of having a second chance with Burnham.

An anonymous group of fans wanted to share their feelings about Monday night’s dramatic finale — in particular, Luyendyk Jr.’s refusal to leave after breaking up with Kufrin, a move she called “brutal” in a post-show interview.


The unofficial Luyendyk Jr.-shaming coalition bought two billboards — one in Los Angeles and one in Kufrin’s home state of Minnesota — that said what they feel Bachelor Nation is thinking: “Arie… Not Okay, Just Leave.” They were signed “— Everyone.”

The digital displays were on view on Tuesday.

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Kufrin also received support from fans in the form of “beer money” sent to her on the mobile payment app Venmo, and outraged tweets berating Luyendyk Jr. for what one called “low and disgusting” behavior.

On After the Final Rose — when Luyendyk Jr. popped the question to Burnham — host Chris Harrison revealed fans have raised $6,000 for new Bachelorette Kufrin, who pledged to donate the money to Stand Up To Cancer — and Harrison promised ABC would match that amount.

“Stand Up To Cancer is so grateful to Becca and to ABC — for the generous donations AND for making so many viewers aware of SU2C,” SU2C says in a statement to PEOPLE. “Our goal is for every cancer patient to become a long-term survivor; each dollar raised for SU2C’s research brings us closer to that. Stand Up is saving lives now, and Becca’s fans are supporting our work through her contribution…We hope others will be inspired by Becca’s decision to give what they can at – every little bit helps.”

Following in Kufrin’s footsteps, fellow Bachelor Nation favorite Ben Higgins pledged to donate profits from each bag of coffee sold by his Generous Coffee Company to SU2C through Wednesday. Katie Couric also shared on Twitter that she’d be matching Kufrin’s donation.

“Call me when this is over and I’ll find you a cute guy!” Couric added.

Watch After the Final Rose Tuesday at 8PM ET on ABC.

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