Hollywood A-listers will be supporting more than their favorite films on Sunday at the Academy Awards.
“This awards season, the Brady Campaign to Prevent Gun Violence is teaming up with Hollywood to lift up the stories of the 90 Americans killed every day by gun violence,” a press release from the campaign states. “On the red carpet, high-profile celebrities will join the effort to shed light on the human cost of gun violence by wearing unique, hand-crafted bracelets that commemorate Americans killed or injured by gun violence.”
The bracelets – decorated in a simple black and gold design – are a part of Brady’s #ENOUGH campaign which encourages celebs and other influencers in the entertainment industry to call attention to the “critical need” to stop gun violence. (For more information, go to SayEnough.org.)
The Brady campaign advocates a specific background check that prevents “convicted felons, domestic abusers, and fugitives” from owning the weapon. It also remembers victims whose lives were cut short by gun violence.
• Watch the PEOPLE & EW Red Carpet Live streaming pre-show celebration on Feb. 28 beginning at 5:30 p.m. ET/2:30 p.m. PT on PEOPLE.com and EW.com, with live red carpet coverage, fashion and beauty trends, and winner predictions. And catch the 88th Academy Awards at 7 p.m. ET/4 p.m. PT on ABC. Click here for a handy ballot of this year’s Oscar nominees!
Seeing the bracelets on the red carpet will certainly be a poignant reminder of Thursday’s mass shooting in Kansas, which left four dead, including the gunman, and 14 injured – just months after the terrorist shooting in San Bernardino left 14 dead.
As gun violence has continued to be an sensitive issue in America, many stars have made it a point to be vocal with their opinions about gun laws in the country.
At the New York premiere for her film Jane Got a Gun in January, Natalie Portman told PEOPLE that she was“very concerned” about the issue, and even admitted to being nervous about working with the weapon for the movie.
Catch the Brady Bracelets on the red carpet during PEOPLE & EW’s red carpet live streamed pre-show on Feb. 28 at 5:30 p.m. ET/2:30 p.m. PT on PEOPLE.com.
The 88th Academy Awards airs immediately after at 7 p.m. ET/4 p.m. PT on ABC.