The details of the deal – which one insider describes as worth $100 million, which would make the stars among the highest paid in the history of reality television – was vehemently denied by E!’s parent company as “grossly inaccurate.” Variety reports the amount was closer to $20 million for only three more seasons of the show, along with a clothing allowance of $75,000 per season in total for all the family members.
An insider close to the situation tells PEOPLE that E! is trying to keep the actual amount under wraps for future negotiating purposes.
“E! is now freaking because others are calling trying to get a better deal – like Guilana [Rancic],” an insider tells PEOPLE.
Jenner’s daughters – Kim Kardashian, Khloé Kardashian, Kourtney Kardashian, Kendall Jenner, and Kylie Jenner – are all set to appear in the upcoming seasons, as well as in a slew of possible spinoffs involving Kendall and Kylie Jenner, and even a YouTube channel, according to Page Six.
The new season of the Keeping Up with the Kardashians premieres on Sunday, March 15.