Men are going under the knife now more than ever before.
According to the American Society for Aesthetic Plastic Surgery, the number of cosmetic procedures performed on men has increased more than 325 percent since 1997. While men still only account for 9.5 percent of total procedures, they were the recipients of 1.2 million procedures in 2015.
The top surgical procedures performed on men are liposuction, nose surgery, eyelid surgery, male breast reduction and facelifts.
“I’ve seen a marked increase in male clients over the past year,” Beverly Hills plastic surgeon Dr. Marc Mani tells PEOPLE.
Mani believes a shift in workplace values may contribute to the perceived importance of maintaining a youthful look.
“The days of staying with the same company for 40 years until you get your gold watch at retirement are over,” he says. “Seniority is not as important as energy and productivity, which are both associated with youth. In an economy driven by tech and social media, youthful looks are more important than ever before.”
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Because plastic surgery has become more commonplace among men, plastic surgeon and CEO of Beverly Hills Body Dr. Richard Ellenbogen says it has become less of a taboo topic for them to discuss.
“Men now openly talk about plastic surgery among themselves, which — as far as my practice is involved — is new,” he says.