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LIV TYLER WITH LULA AND SAILOR
"It was such a treat to be with all these incredible moms and children, and to watch the children play and be so free in front of the camera," Tyler tells PEOPLE exclusively.
Of her favorite activities with her kids, she says, "Sailor and I read books in our new chair (it's so comfy!). And Lula and I love to snuggle!"
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JURNEE SMOLLETT-BELL WITH HUNTER
"I LOVE that this campaign is celebrating the mama-bear spirit that enables us to love our babies so fiercely."
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"My favorite time of day with Hunter is the morning time. Our mornings are so special. He wakes up and looks over at Josiah and I with his big toothless smile, his eyes light up and he starts giggling immediately when he sees us — it makes my heart explode," she tells PEOPLE.
"This overwhelming sense of love just rushes over me and makes me so grateful I was chosen to be his mommy."
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COCO ROCHA WITH IONI
"She's a super happy girl, but also very organized and kind," says Rocha of her fashion-forward little girl. "She is obsessed with shoes, which is probably why she has a bigger shoe collection than I do, and she loves to pick out her clothing in the morning."
"I could not have hoped for a more memorable first campaign with her," adds Rocha.
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"We have fun doing everything together, from cooking to riding bikes to just cuddling watching TV," Rocha tells PEOPLE. "I'm so fortunate that I have a career that allows me to be with her and travel the world with her 99 percent of the time."
"In the morning she always says, 'Makeup, makeup' right after she wakes up and that means she wants to help me do my makeup in the bathroom, using my brushes and pencils on my leg while I do my face," she adds. "I've gone out the house more than a few times with all kinds of weird colors on my knee caps!"
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CANDICE SWANEPOEL WITH ANACÃ
"I'm sensitive to basic needs for all expectant mothers after becoming a mother myself," says model Candice Swanepoel, 28, who welcomed son Anacã in October. "It's such an amazing moment in all our lives it should be as comfortable and safe as possible."
She adds of her favorite time of day with her baby boy, "Bath time — and every time he wakes up from naps, he has a big smile on his face."
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"When he smiles at me, my heart just melts it makes everything else seem irrelevant," Swanepoel tells PEOPLE of Anacã.
"Motherhood is extremely physically demanding, from pregnancy to birth to recovery to giving yourself and all your time to your baby. But it's all worth it."