The designer, television host and wife to Golden State Warriors player Stephen Curry teamed up with the children’s moccasin brand for the second time — just in time to bring her creative touch to the holiday season.
“When I was gathering inspiration for this collection, I wanted to design something magical and colorful my girls would love,” Curry, who is mom to 16-month-old Ryan and 4-year-old Riley, tells PEOPLE exclusively of the upcoming FP + Ayesha Curry holiday collection offering three new pairs of soft-soled moccasins for babies and kids.
“My favorite part of my holiday collection is how well each style goes with any outfit and still captures the playfulness and fun of childhood,” adds Curry, 27. “These shimmery, metallic moccasins with pops of color absolutely capture my vision!”
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Curry shares that she worked directly with the Freshly Picked team, collaborating on the designs with the company’s founder and CEO, fellow mom Susan Petersen.
And the brand — which just launched an online Marketplace, where shoppers can collaborate and learn more about products before they buy — is near and dear to Curry’s heart.
“One reason I was excited about teaming up with Freshly Picked was because of how your baby’s first shoes become an important memory maker,” she says. “I’m so excited my collection will be part of every step of your little one’s first holidays.”
The collection’s three options are Geo Rose, Glitz & Glam and Holographic — each bringing a different variety of sparkle to little ones’ feet while ensuring their comfort stays intact.
Geo Rose features an art-deco-inspired pattern and rose-gold hues throughout. Glitz & Glam is touted as more gender-neutral, offering black and platinum colors and the company’s popular Platinum leather. Holographic’s big sell is the fact that its holographic foil dots, at just the right angle, allow light to transform the silver fabric into a gorgeous rainbow.
“The exciting thing about being an entrepreneur is choosing projects based on your talents and passions,” Curry explains of the personal balance she has been able to find as a working mom. “When Riley was little, I fell in love with Freshly Picked moccasins, and loved that the company was started by a mom.”
“It can be tough to balance the demands of motherhood and entrepreneurship,” Curry admits. “But it’s so rewarding sharing my passion for creating food for my family with everyone through Ayesha’s Homemade, my Food Network show, and The Seasoned Life, my best-selling cookbook. I love setting an example for my daughters of what can happen when you pursue your dreams!”
The limited-edition FP + Ayesha Curry holiday collection is available online at FreshlyPicked.com, for $60 each.
- With reporting by ANYA LEON